Our Picks — the baby gear we'd actually buy
A short, honest shortlist of products we genuinely think are worth it — hand-picked, not a catalogue. No overwhelm, no sign-up.
Start here — the essentials
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Infant car seat
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Bassinet or crib
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Baby bottles
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Diapers
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Swaddle blankets
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Baby carrier
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Trying to conceive
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Ovulation test strips
Track the LH surge to pinpoint your most fertile days.
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Basal body thermometer
A two-decimal thermometer for spotting your morning temperature shift.
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Prenatal vitamins
Folic acid + DHA to take while trying and through pregnancy.
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Fertility-friendly lubricant
A sperm-friendly lubricant made for couples trying to conceive.
Pregnancy
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Pregnancy test
An early-result test for when the two-week wait is finally up.
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Pregnancy pillow
Supports your bump and back for side-sleeping.
Newborn essentials
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Infant car seat
Buy new so you know its full history, and check it fits your car.
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Bassinet or crib
A firm, flat surface with a fitted sheet is all a newborn needs.
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Baby carrier
Look for one that supports your baby’s hips and your back.
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Swaddle blankets
Stretchy, breathable wraps help newborns feel snug and settle.
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Diapers
Buy small packs first to find the brand and fit that suit your baby.
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Baby bathtub
A supportive tub makes newborn baths easier and safer.
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Baby wipes
Fragrance-free, water-based wipes are gentlest on new skin.
Feeding
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Baby bottles
Start with a couple of sizes and slow-flow teats for newborns.
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Breast pump
A double electric pump saves time if you’ll pump often.
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Nursing pillow
Supports baby at breast height and saves your arms and back.
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High chair
Look for a wipe-clean seat and a stable, tip-resistant base.
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Bibs
A few wipe-clean or long-sleeved bibs save a lot of laundry.
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Baby feeding set
Soft-tip spoons and suction bowls make first meals less messy.
Sleep
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Sleep sack
A wearable blanket keeps baby warm without loose bedding.
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White noise machine
Steady, low sound helps some babies settle.
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Blackout curtains
Darkening the room helps signal sleep, day or night.
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Smart night light
Dim, warm light for night feeds and changes without fully waking.
On the go
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Lightweight travel stroller
Look for one that folds small and is cabin-friendly.
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Diaper bag
Look for easy-clean fabric and enough pockets to stay organised.
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Car seat travel bag
Protects the seat when you check it at the airport.
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Convertible car seat
Rear-faces then forward-faces — grows with your child.